Here it is! A safe way to fry your turkey - Indoors! New to hit the stores this September, the indoor Electric Turkey Fryer will retail for approximately $119.99. The names that back this product are what make it great - Masterbuilt and Butterball. Masterbuilt means quality cooking equipment. Butterball® turkeys complete some of life's most memorable celebrations. Put the two together and the combination is something wonderful.

For the first time, Butterball has put its brand on a pair of turkey fryers - and they're made by Masterbuilt. The Masterbuilt- Butterball partnership now defines fried turkey - made safely and hassle-free with a fryer designed to work inside the house.

With CSA certification and a design that meets Underwriters Laboratories Inc. standards, the Butterball Indoor Electric Turkey Fryer is safe to use indoors. The fryer - measuring 18.1 inches long, 16.7 inches wide and 16.8 inches high can fry turkeys up to 14 pounds. This is enough to feed up to eight to 10 people - using one-third less oil than conventional turkey fryers.

This popular method of preparing turkey has become widely used, especially over the last couple of years. Now no longer is it restricted to outdoors. This product moves turkey frying safely into the kitchen."This sets the standard for fried turkey prepared with a combination of safety and convenience.

Safety features include a thermostat temperature control that prevents overheating as well as a digital timer that helps cook the turkey just right. Other features include:

• Folding lid with window and grease filter

• Turkey Tap drain valve and removable porcelain coated inner pot for easy cleaning

• Stainless steel outer shell

With the introduction this fall, this is sure to be a “must have” for the upcoming 2009 holiday season.